Marketing Strategy

Many podcasters in the world enjoy podcasting because it’s an outlet for them to speak their mind. Other podcasters like sharing their knowledge, their beliefs and their two cents. Whether or not, you want to make income as a result of speaking, read this week’s blog. We’re in the big Leagues discussing how you can […]

How Integrated are your Marketing Channels? For over 9 years now, we have worked with small-to-medium businesses (SMBs). One thing always remains the same: little to no integration exists across marketing platforms and there is no broad long-term strategy to connect the platforms. What we tend to see are business owners or marketing companies strictly focusing on […]

As a podcaster, you have made the leap of faith into the world of marketing. You’re marketing yourself and your ideas to the world. Tune in to our blog on picking the best website for your podcasts and audio content. Even if you are not a podcaster yet, you can start on the opposite end […]

It should be a given that ANY business in today’s day and age needs its own web page. Whether it’s a landing page, a squeeze page or a traditional website, a web page is still a web page. Not everyone out there immediately goes on the hunt for social media platforms before making an informed […]

Any business owner knows that if they are in the digital marketing world, they must keep themselves on their toes. The tech world is ever-changing and requires we all rise to the occasion and strive to always be one step ahead. This article is for those that may have gotten a bit behind. One major platform a […]

As Helium Radio grows naturally through its listenership, so too will the shows on our network. Our current show hosts obtain the majority of their exposure through downloads. We’re more than a podcast repository; we air all types of shows. Our goal is to bring people along for the ride as they enhance their business […]

First of all, we want to make sure entrepreneurs and companies realize content marketing is based on the content of your website. The content needs to be relative to what you provide and sell. It also needs to be information your customers care about. There are several reasons to blog, which bring many benefits all at the […]

Word of mouth marketing is not as easy as it sounds, but it is simple. Have you ever heard that before? “It’s simple, but it’s not easy.” Creating cutting edge buzz-worthy messages that go viral is no easy task. Let’s see what you can do in your business to get the buzz going! First, identify and […]

Everyone wants their brand and their business to stand out from the rest. Therefore, the following questions must be asked: what sets you apart from the rest? What do you have to offer that your competition doesn’t? Why should a prospect choose you over your competition? Every business owner must ask themselves these questions before […]

As Life Improvement Radio is moved to under the new HELIUM RADIO NETWORK, we’ve been quite busy productive! The team and I wanted to come in briefly and wish everyone a Happy Independence Day. Stay safe, stay smart and let the experts handle the fireworks! Thank you for your attention!


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