radio

Whether it’s the medium of television or radio, when people hear “ratings,” usually their next thought is “Neilsen.” Not everyone knows who Neilsen is, so allow us to elaborate. Neilsen Holdings PLC, better known as simply “Neilsen,” is a publicly-traded trend-tracking company. Their primary purpose is to collect, organize and analyze consumer goods and behavior […]

The number one way to get your voice heard is to start podcasting today. You could stand outside in the middle of the street and preach, you could talk to a counselor, or you could do just about anything to talk. Chances are those methods won’t get you much of an audience. If you have […]

In our previous blog, we discussed advertising with radio commercials and the many benefits of using radio over television and print media. We’re picking up right where we left off on part 1 of the Value Added series with voiceover commercials. Radio Commercials Have Their Importance (Continued) Using radio commercials in your advertising campaign provides […]

After all the knowledge we’ve shared on getting started with podcasting, you should be ready to finally speak on the air! Keep in mind that this takes practice and no one is perfect. Some people are natural speakers, while others need to practice and become familiar with it. As long as you’re willing to put […]

Publishing a podcast can be a great way to communicate with the world. Whether you’re putting out a weekly or monthly show, you’ll find it allows anyone to have a voice on any number of topics. Once you get started with this option, you’ll want to figure out whether or not you’re making an impact. […]

Podcasting is not as simple as turning on a microphone and letting out your guts. Many people think that it’s a simple task to get through, but it’s not exactly easy. When you start to work with professional level audio options, you’ll realize that this can become a time consuming, difficult process. That’s not to […]

If you’re ready to get started with podcasting, but aren’t sure how to structure a program, you’re not alone. Millions of people figure that with this type of audio communication, you simply turn on the microphone and get to work. That’s not always how this works, and you’ll find that to be true within a […]

Bloggers today face a serious problem. The audiences that they once commanded aren’t really paying attention. People don’t want to read long-winded posts any longer, and frankly, it’s hard to stay on top of the heap with writing. If you’re blogging and you are seeing a downturn in traffic, don’t panic. You could easily transition […]

In 2017, podcasting is revolutionizing the way communication works! There was a time when bloggers were seen as people who never left their basements. Today, bloggers are well respected as a part of society in nearly every niche and industry. That same view was attributed to podcasting for a long time and now things are […]


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