Jonathan Callinan, How to Build a Successful Membership Business – InnovaBuzz 406

In this episode, I’m really excited to have as my guest, Jonathan Callinan of Online Business Accelerator, an Auckland-based marketing company dedicated to helping entrepreneurs and business owners rapidly grow their businesses through the power of online marketing. He is also founder of Course Commander, an all-inclusive website, landing page, and course builder to save coaches, consultants, authors, and infopreneurs time and remove the typical tech-aches from creating and delivering courses, programs, and memberships.
Jonathan is a serial entrepreneur, marketer, and big subscription advocate; having generated over 7 figures for both himself and his clients from membership models across various niches, including the natural health and digital marketing spaces.
In our discussion, Jonathan talked to me about:
- Intent-based marketing that is heart-centered and focused on customer lifetime value
- The subscription economy and how to provide value with a subscription model
- The power of community
Listen to the podcast to learn more.