business podcast

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Marketing Strategy

5 Tips for Promoting Your B2B Podcast

  Podcasts have never been bigger now that more people prefer listening to podcasts while they work at home. That being said, now would be the perfect time to put your podcast to the ears of as many listeners as possible. The only way to make that happen is to promote your podcast to the right people. The following are a couple of ways you can market your podcast and […]

todayJanuary 31, 2022 40

Podcasting

4 Questions to Ask Your B2B Company Before Starting a Podcast

4 Questions to Ask Your B2B Company Before Starting a Podcast Podcast listeners are a unique audience niche for B2B businesses. According to recent podcasting surveys, 74% of podcast listeners want to learn new things and are more inclined to be active on social media and follow brands. As a result, podcasts provide a one-of-a-kind opportunity to develop qualified leads and brand champions. However, podcasts may not be appropriate for […]

todayNovember 29, 2021 98

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