Solving Music’s Monetization Problem — Jeff Ponchick (Co-Founder & CEO, Repost Network)

Jeff Ponchick is the Co-Founder and CEO of Repost Network, a music distributor on a mission to help independent artists make a living from their work. Prior to Repost, Jeff was an early employee at Jukin and Fullscreen.

In this episode, we discuss digital’s tremendous impact on the music industry, though it still has a long way to go. Jeff explains that only 12% of music’s $38B annual revenues are paid out to artists, largely due to unnecessary intermediaries and systemic inefficiencies for claiming royalties. But new technologies like blockchain offer promising solutions to the complex rights issues, while new monetization approaches offer independent artists more opportunities to earn a living than ever before. Finally, we evaluate the value gap between ad-supported and subscription-based streaming services and comment on the resurgence of touring and music festivals.

Host: James Creech

ABOUT THE SHOW
All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading video networks and engage in thought-provoking debates about the key issues shaping the next generation of entertainment. From the short-form content revolution to the rise of multi-channel networks (MCNs) and the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital video.

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ABOUT THE HOST
James Creech is an entrepreneur focused on technology, online video, and digital media. He is the Co-Founder & CEO of Paladin, the essential influencer marketing platform for media companies, agencies, and brands.

OUR SPONSOR
This episode is brought to you by Toonstar, an animation tech startup that produces snackable, interactive content experiences for mobile audiences. To learn more, visit toonstar.com or download the Toonstar app.

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All Things Video