Stream On with Jim Williams

Emilie Deutsch of CBS takes us inside the madness with NCAA March Madness Confidential

todayMarch 22, 2019 4

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    Emilie Deutsch of CBS takes us inside the madness with NCAA March Madness Confidential #HeliumRadio


Emilie Deutsch, Vice President, Original Programming and Features, CBS Sports spoke with me from New York about something that gets better every year. I am talking about NCAA March Madness Confidential, the great series of features that provides some of the best stories during the three week run to crown a national champion.

Last year they gave America the story of Sister Jean the nun who was the good luck charm for Loyola Chicago. She became a pop icon and social media darling.

So who will be that story we all fall in love with this year?

This year they will feature Kentucky, Tennessee, Michigan, Houston, Nevada, Marquette and Murray State each team will be the subject of a number of outstanding behind the scenes features. Those features not only can be seen not only during on-air CBS broadcasts but across multiple platforms on CBS Sports, Turner Sports, and the NCAA.

Throughout the Tournament, features will run across multiple platforms – including studio coverage across TBS, CBS, TNT, and truTV – with online distribution via the official @MarchMadness Twitter and Facebook pages, @MarchMadnessTV, NCAA.com and CBS Sports and Turner Sports social media accounts.

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Have questions or comments? No problem ask away on social media Twitter @JWMediaDC Instagram – Jimwilliams200 and email at [email protected]

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Stream On with Jim Williams

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