MM 14: Prof. Alexander Wurzer – Why Most Digital Innovators Fail at Patenting Their Tech

The digital age has brought forth a plethora of opportunities, but with it comes a maze of complexities, especially when it comes to patenting digital innovations. Many tech-savvy entrepreneurs find themselves lost, patenting solutions that are either meaningless or purely artificial. But what if the problem isn’t with the technology, but with the approach?

🔹 Discover the Misconceptions: Understand why starting with technology can lead you astray and how a customer-centric approach is the key.
🔹 The AI Paradox: Dive into the intricacies of patenting AI and why mentioning the tech might not always be the best strategy.
🔹 Real-world Examples: Learn from a groundbreaking patent involving salmon and lasers, illustrating the essence of unique patenting.

Meet Prof. Alexander Wurzer, a luminary in IP management and a professor at CEIPI, University of Strasbourg. With a rich tapestry of over 200 publications and a revolutionary method in IP design, he unravels the enigma of intellectual property in the digital realm.

📢 If this resonates with you or sparks your curiosity, hit that subscribe button and dive deeper into the world of digital patenting with us. Your support amplifies our mission to bring more insights like these to the forefront.

This episode was recorded in December 2020.

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