Reasons You Should Outsource Production Of Your Podcast
Written by #HeliumRadio on April 5, 2017
Podcasting is one of the major media options that you can use today. All you need to do is pick a topic and get to talking. While that is an oversimplification, it is essentially what podcasters are doing right now. If you’ve tested this out before, then you know how the production of an audio element could be difficult to manage. Even if you have some experience with audio, the editing, mastering, and production elements are not as simple as you may think.
At the end of the day, the difference between a good show or one that is filled with audio problems is outsourcing. That’s right, you can outsource the production elements of your podcast, and end up with a high-quality audio file at the end. You can get raw audio recorded, then send it out to get expertly produced. If you’re not sure about this, consider the following reasons why you may want to outsource the audio production elements of your podcast.
Production Requires Editing Software
The first major thing that you need to consider is simple: software. There are free options out there, but if you want high quality audio, you need to invest in professional options. One of the best options right now is Pro Tools by Avid. This is going to require hardware as well as software, and it could run you several thousands of dollars. If you don’t have the money to invest, then you will not be able to get the right editing element. Editing requires good software first, but you also need to know how to use it.
If you don’t know how to edit audio files, master them, and render a small file that has a lot of fidelity, you will get stuck. This can become very difficult to manage, especially if you’re not an expert in this field. More often than not, beginners will have noise, pops, hisses, and terrible audio elements.
Recording Can Be Tedious
The recording process can be tough. You may find yourself stuck with a lot of dead air and more. It’s daunting when you work with audio, even if you’ve done it in the past. Getting into the groove of talking is tough to deal with, and it’s just something that you will not be able to gain traction with at first. The average person isn’t going to be a broadcaster, which is why this can be a tough thing to manage, leaving your audio sounding like an amateur production.
You could find your stride, talk up a storm and be ready to release your podcast. But what about the post production? Aside from the raw recording, you will need to edit the levels, clear the noise, and edit dead air. You’ll also want to make sure that the file doesn’t drop, drag, or cause any issues overall. Saving time on this is critical to releasing a show on a set schedule. Whether you want to do a monthly, weekly, or even daily program, you’ll need to work on the post production. Raw recording is simple, but getting it cleaned up requires a bit of time. Post production can be streamlined by simply outsourcing, and you could have a program up and ready to stream or download within a short span of time.
If you’re podcasting for business, then you need to sound like a professional. There’s nothing worse than downloading a podcast from a business, and getting lackluster audio quality. You don’t want to look like you’re an amateur. You also don’t want to come across as a novice. You want to seem like you know you’re doing, and you want to ensure that you are putting out something that is of high quality. This will impress people, and will paint you like someone who is knowledgeable about technology. Setting yourself up like a professional today can be tough, but with audio, you can make sure that you clearly define how you’re presented in front of others.
Focus On Other Things
Look, running a business takes a lot of time. You have to divide your schedule into a lot of different areas. If you’re already stretched across various things, why not let someone else take the production of your podcast? This will help you focus on running your business on the right elements. If you’re podcasting, editing, and working on audio elements, you won’t be able to run critical elements of your company. Let the pros handle the production, and you’ll be able to maintain a semblance of sanity, that’s for sure.
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