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Marketing Strategy

28 Results / Page 2 of 4

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Marketing Strategy

The Advantages and Disadvantages of Pre-Recorded vs Live Podcasting

Podcasting has taken on a lot of different elements today. You are not isolated to just one type of solution, nor are you limited in how you can broadcast, etc. There are people that can publish pre-recorded solutions, and those that go with live podcasting and broadcasts. There are some advantages and disadvantages to this solution, and it’s something that you should know fully about. What are the advantages and […]

todayAugust 20, 2018 447

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Podcasting Is A Cost Effective Way To Market Your Products

Podcasting is not a niche solution for marketing any longer. In fact, today, you will find that this is something that nearly anyone can do, and despite a crowded landscape, can thrive within. Businesses today are going to find that there are several reasons to start a podcast, even if the audience is somewhat limited. You don’t need a large following to get forward momentum in this arena, mind you. […]

todayAugust 6, 2018 63

"monetize your podcast"
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Marketing Strategy

How To Generate Revenue With Your Podcast

Many podcasters in the world enjoy podcasting because it's an outlet for them to speak their mind. Other podcasters like sharing their knowledge, their beliefs and their two cents. Whether or not, you want to make income as a result of speaking, read this week's blog. We're in the big Leagues discussing how you can generate revenue with your podcast. Contrary to popular belief, there are several ways to monetize […]

todayOctober 18, 2017 35

"Multichannel Marketing"
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Integrating Your Audio Through Multichannel Marketing

How Integrated are your Marketing Channels? For over 9 years now, we have worked with small-to-medium businesses (SMBs). One thing always remains the same: little to no integration exists across marketing platforms and there is no broad long-term strategy to connect the platforms. What we tend to see are business owners or marketing companies strictly focusing on whatever tactics cost the least or have the biggest return on investment--either minimum dollar or […]

todaySeptember 13, 2017 42

"best website for audio"
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Choosing The Best Website For Your Podcasts

As a podcaster, you have made the leap of faith into the world of marketing. You're marketing yourself and your ideas to the world. Tune in to our blog on picking the best website for your podcasts and audio content. Even if you are not a podcaster yet, you can start on the opposite end by knowing what website you can use once you become a podcaster. Be sure you […]

todaySeptember 6, 2017 18

"podcast on your own web page"
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Why Your Podcast Needs Its Own Web Page

It should be a given that ANY business in today's day and age needs its own web page. Whether it's a landing page, a squeeze page or a traditional website, a web page is still a web page. Not everyone out there immediately goes on the hunt for social media platforms before making an informed decision. If a consumer is interested in purchasing a product, a single social media post […]

todayAugust 23, 2017 100

"digitally marketing your podcasting show"
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Business Strategy

Digitally Marketing Your Podcasting Show

Any business owner knows that if they are in the digital marketing world, they must keep themselves on their toes. The tech world is ever-changing and requires we all rise to the occasion and strive to always be one step ahead. This article is for those that may have gotten a bit behind. One major platform a lot of people have fallen behind on--or disregarded entirely--is audio. We're not just saying that […]

todayAugust 16, 2017 34

"how to become world famous"
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How To Become World Famous

As Helium Radio grows naturally through its listenership, so too will the shows on our network. Our current show hosts obtain the majority of their exposure through downloads. We're more than a podcast repository; we air all types of shows. Our goal is to bring people along for the ride as they enhance their business with radio. It’s making an incredible comeback. Go google it! The view from the top […]

todayAugust 9, 2017 32

"content marketing"
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3 Reasons Why Content Marketing Is The “Only Marketing Left”

First of all, we want to make sure entrepreneurs and companies realize content marketing is based on the content of your website. The content needs to be relative to what you provide and sell. It also needs to be information your customers care about. There are several reasons to blog, which bring many benefits all at the same time. Consistently adding fresh, appropriate content will keep people visiting your site on a […]

todayJuly 26, 2017 33

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