podcast

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Marketing Strategy

Podcasting 101: How Long Should My Podcast Be

In case you’ve been living under a rock, podcasts are now the new music to many people. In fact, more than 144 million Americans have listened to a podcast at some point. That’s almost half of the entire population of the United States. These audio programs can talk about anything under the sun allowing for people to learn something new even while doing another task. Listening to a podcast is […]

todaySeptember 17, 2020 31

Business Strategy

How Much Effort Goes Into Starting a Podcast?

Hosting your own podcast offers many benefits that include establishing yourself or your brand as a thought leader, drumming up positive attention for your business and creating content you can promote on your website, blog and social media channels. But is the effort that starting a podcast requires worth the time and money investment? To answer this question adequately, we need to address how much time and money you can […]

todayJune 15, 2020 46

Podcasting

Launching A Successful Podcast

Today, more than ever before, it’s easy to launch a podcast. If you have an Apple computer, for instance, you can easily use the built-in programs and microphone to start one, upload it to iTunes and get subscribers in a short span of time. That’s something that is nothing short of miraculous for some people. If you have a Windows machine, you could still very well start your podcast, and […]

todaySeptember 10, 2018 11

Marketing Strategy

Why Voice Search Is So Important To A Podcast Today

Voice search is getting a lot of attention from many different niches and corners of the internet. In the podcasting world, you may find that it’s a critical component. Since podcasting relies heavily on voice, you’ll find that the natural fit for search also comes within the idea of audio. That being said, you may or may not know that voice search is something that is getting attention, and there’s […]

todayAugust 27, 2018 36

Business Strategy

The Podcast Movement Conference And Going Forward

As it turns out, we're a little late in reporting about the 2017 Podcast Movement Conference. Therefore, we're going to cover what it is and what we all missed. We were not in attendance, but it's still very relevant in our industry and very much worth covering. The Podcast Movement Conference Travel back with us to September 2017. (Yeah, it's been a while for us too. We have so much going […]

todayMarch 15, 2018 34

"monetize your podcast"

Marketing Strategy

How To Generate Revenue With Your Podcast

Many podcasters in the world enjoy podcasting because it's an outlet for them to speak their mind. Other podcasters like sharing their knowledge, their beliefs and their two cents. Whether or not, you want to make income as a result of speaking, read this week's blog. We're in the big Leagues discussing how you can generate revenue with your podcast. Contrary to popular belief, there are several ways to monetize […]

todayOctober 18, 2017 35

"podcasting app"

Business Strategy

Why Your Podcasting Strategy Should Include Your Own Mobile App

With the rise of streaming audio, radio and video services today, there is a lot of media overlap. The same shows and digital audio can be found, streamed and downloaded across multiple services. Movies on Netflix can be found on Amazon Prime, which may also showcase current TV shows that are only offered to Hulu subscribers. The same thing can be said for digital audio. Electronic dance music on Beatport […]

todayMay 3, 2017 52

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